The beginning of a new year, a time for taking stock and for forecasts: the digital consulting company Pro Web Consulting closes 2017 with a steady growth and is preparing for a 2018 marked by further expansion in every respect.
The Swiss offices in Morbio Inferiore are preparing to welcome new figures who will further integrate its personnel and internal expertise: the company continues to invest in human capital, now close to 50 specialised resources.
This also with a view to expanding its services: where optimisation for search engines and data analysis remain the core of the consulting firm’s offer, together with the brand reputation on SERPs, the Pro Web CRO department is currently being developed, thanks to a dedicated team. Experimentation and the creation of new tools will also continue, thanks to the Research & Development department, which has been operational since September 2017.
“Undoubtedly we wish to consolidate all the good things we have done so far, but the company’s will is to continue to expand: where 2017 recorded an 80% increase in the turnover, YoY, we expect 2018 to provide a further double digit growth, thanks to a package of synergic services which will enable us to offer our customers the best and most complete consulting services possible in the field of search marketing – said Stefano Brighenti, Founder & Managing Director of Pro Web Consulting – all this is possible in particular thanks to our team, which has practically doubled compared with 2016 and which we will continue to enrich by selecting talents from all over Europe”.
The sales department has also been renewed, with Duccio Lunari, Head of Sales & Marketing, still at its head, now assisted by Diego Stramezzi, Head of Sales Operations.
“During these years Diego has become an essential reference point for the company. I am thrilled to be able to share the commercial management with him: his new role will allow us to be more attentive, quick and proactive in respect of the needs of companies and of the market”, explains Lunari.
“Our strength is the ability to choose a made-to-measure team for each new project, according to the needs of the Customer, the objectives and the markets of reference. This is because we have been able to set in place highly qualified personnel, with mother tongue specialists and a vertical expertise through different sectors – says Stramezzi – We have built up a strong reputation in the digital sector: where we had to look for customers and candidates up to a few years ago, now this trend is reversing. I think I can state that we have no competitors as regards SEO”.
Among the latest acquisitions at the end of the year, in fact, there are top player brands in their respective sectors, such as La Feltrinelli, Valentino, Euronics and many others.
The company’s commitment to the dissemination of the SEO topic also continues, with lectures held in many Italian and Swiss business schools (from the Masters of Il Sole 24 Ore to the TPSI University in SUPSI), and the commitment to research and experimentation on topics which are still not greatly analysed, such as SEO for Amazon, Progressive Web Apps and App Store Optimization.